For 14 years, Nantwich-based Edd Williams has been helping people get jobs.
He’s worked with global corporations and small SMEs, he’s spoken to CEOs and graduate trainees.
He has found engineers in South Korea and nuclear scientists who speak French to work in Norway.
In fact, he says he’s spoken to literally thousands of people to understand what they are looking for in a job or what they are looking for in an employee before matching two together.
Edd has coached people through interviews – to actively listen, to mirror body language, to ask the right questions, to be confident but not arrogant.
He’s shown them the right way to shake hands and how to close the deal.
He has also studied, edited and written over 100,000 CVs (which adds up to 25-30 CVs per day, 260 days per year, for over 14 years!)
All of this background info is useful when we learn what Edd is up to now.
Here’s why: the thing that really grinds Edd’s gears is discovering a teacher who’s moved directly from university into teaching telling students how to write their CV or what an employer is looking for.
He said: “At best, it’s irresponsible at worst it’s negligent.”
Along with everything that was covered in the first part if this article, Edd is also a parent, a school governor, a recruitment consultant and an academic consultant.
He’s got three children of his own, and when he’s not working to try and secure a comfortable existence for them in the present, he’s worrying about their existence in the future.
As it happens, the more Edd worried the more he looked into the schooling they’d receive – and the more worried he became!
He asserts that, having worked for many years in recruitment, he knows what the job market demands, what employers look for and that he now knows – through statistics, anecdotal evidence and first-hand experience – that schools up and down the country just don’t get it.
The work he does with students and employers has further convinced him that too many schools are lying to their students about what they should be doing to get the kind of careers they want.
As a result, he’s trying to change all of this through his book ‘Is Your School Lying To You?’ and his work at Duart Consultants.
‘Is Your School Lying to You?’ is billed as a complete, comprehensive academic and careers guide aimed at every school pupil and college student considering their options.
It offers real world insights about how to identify what they really want from life, how to plot their academic journey and its impact on their career prospects.
The book also features: easy-to-follow, step-by-step instructions on how to write your personal statement or CV, advice from successful people from a variety of industries, best practice for interviews, work experience, internships and a host of other critical skills to help young people achieve their goals – even if they don’t know what those goals might yet be.
The guide is designed for anyone aged 15-19 who is struggling with their decisions, those who want some clear advice about what they should be doing and when, or those who know exactly what they want but aren’t sure how to go about it.
More broadly, it’s aimed at every student and parent who cares about their future or the future of their child.
Edd said: “The world is changing. Education is changing, but careers and university advice isn’t, and more than that it hasn’t for the last 30 years.
“The teachers we are trusting with our children’s futures lack the essential skills and experience to competently advise them on careers and university – a view that is also held by employers, Ofsted, The Department for Education and other think-tanks.”
He added: “I think young people deserve better, so that’s what this is about, to help you, the parents – know what you can do to help and why you shouldn’t take everything the school says at face value or you, the student – to figure out how to make the most of the opportunities you have, to carve out the life you want.”
You can find out more about Edd’s new book on Friday 9th March at Nantwich Book Shop – see poster for details.