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2 April, 2020

What’s On: April 2019

1 April, 2020


Crewe SEAT wins sales performance award


Crewe SEAT, one of four Swansway dealership’s who sponsored So Cheshire’s winter weather advice service, has scooped a prestigious industry award.

The dealership has been awarded the SEAT Sales Performance Award for the first quarter of 2019, coming top amidst a field of more than 120 dealerships in the UK.

This is even more remarkable as Crewe SEAT was undergoing a bug refurbishment at the time and so was unable to display cars in the showroom!

Luc Woolcombe explained how the team managed to perform so well.

He commented: “The team had to deal with dust, portacabins and a zero-car showroom, but we didn’t let the challenging circumstances phase us.

“We scored a whopping 97/100 for our sales performance, so I’m really proud of the whole team.”

The dealership’s upheaval is thankfully now over, and the showroom can display more cars and even features a new Cupra area.

Luc added: “Our aim here is to give our customers really excellent service, we want to be the best and that drive to be number one comes from the top down in our organisation.

“This award is the icing on the cake for us all!”

SEAT area sales manager, David Lammas commented: “As a manufacturer it’s great to see a team like this; their collaboration and motivation is second to none and I’m so pleased they’ve achieved this award by rallying together in really challenging circumstances.

“Congratulations to the whole dealership.”